New ad format, football, six new series for 2018-19 On Monday, May 14, Fox Networks Group (FNG) took to the stage at the Beacon Theatre in New York City to present its 2018-19 primetime programming schedule. The presentation, which featured FNG executives and talent from FOX’s current and new shows, highlighted FNG’s newest ad format, […]
Tag Archives: upfront
21CF news recap for the week ending April 20, 2018
Nat Geo’s upfront, ‘Scully Effect,’ FOX Sports launching TNF pregame show This week’s recap of news about 21st Century Fox and its businesses includes National Geographic’s Further Front event, Sky and Nat Geo fighting to eradicate plastic litter in oceans, FOX Sports launching a Thursday Night Football pregame show, FoxNext’s ‘Alien’ location-based VR experience and […]
FX Networks hosts annual upfront event: ‘Trust’ premiere and bowling party in NYC
FX Networks hosted its ninth annual upfront event last night in New York City. The series premiere of “Trust” (premieres March 25 at 10 p.m. on FX) was screened for an audience that included talent, FX executives and media buyers. Afterward, FX invited guests to a bowling party at Lucky Strike Manhattan. The annual event […]
21CF Chats: FOX’s VP of Special Events Karin Pofsky on importance of first impressions at upfronts, bringing the brand to life
The guest experience at the annual FOX Broadcasting Company Programming Presentation and Post-Party in New York City today is of utmost importance. For Karin Pofsky, VP of Special Events for FOX Broadcasting Company, this starts even before the invitations for the upfront are even sent out. We recently spoke with Karin to learn about the […]
21CF Chats: FOX’s VP of Design, Creative Services Karen Nefsky on how the upfront has changed, what to expect this year, more
The annual FOX Broadcasting Company Programming Presentation and Post-Party in New York City (Monday, May 15) is the shining result of a significant effort from a number of different groups within the Fox Networks Group family. To shed some light on some of the moving parts behind the scenes, we recently spoke with Karen Nefsky, VP […]
Hulu launches its live TV streaming service, announces 47 million monthly viewers, previews new shows at its 2017 upfront event
During its 2017 upfront presentation at The Theater at Madison Square Garden in New York Wednesday morning, Hulu officially launched its live TV streaming service. The company also used the event to announce the acquisition of two hit TV series and the greenlighting of Season 2 for “The Handmaid’s Tale,” as well as preview some […]
FOX upfront 2017: Bruce Lefkowitz, Fox Networks Group EVP of ad sales, talks bold FOX offerings, data-driven advertising, more
The 2017 FOX upfront programming presentation is taking place in New York on Monday, May 15. With the big event almost a week away, we thought it would be a good time to check in with Bruce Lefkowitz, Executive Vice President of Advertising Sales for Fox Networks Group. In a recent conversation, Bruce touched on […]
Fox Networks Group invites you to test your attention with National Geographic’s Jason Silva
As FOX’s upfront presentation on Monday, May 15, approaches, Fox Networks Group would like to draw your attention to two videos created by the company’s incredible storytellers highlighting the scientific principles behind attention and FOX’s ability to obtain quality attention to tell its brand partners’ stories to its audiences. The videos, which feature National Geographic […]
National Geographic’s 2017-18 Further Front: New Katie Couric project, ‘The Story of Us With Morgan Freeman,’ ‘Genius’ Season 2
During its inspiring upfront presentation on Wednesday evening, National Geographic presented its ambitious 2017-18 slate of premium, groundbreaking content. The “Further Front,” which was hosted at the Jazz at Lincoln Center in New York City, included the presentation of seven new unscripted series, one new scripted series, three feature documentaries and a number of returning […]
FX Networks hosts annual upfront event: ‘Fargo’ Season 3 premiere and bowling party in NYC (photos)
In keeping with tradition, FX Networks screened the Season 3 premiere of “Fargo” and hosted a bowling party last night in New York City. FX Networks and FX Productions CEO John Landgraf delivered brief remarks before the screening at SVA Theatre, recounting the network’s high points from the past year and noting that “Fargo” “typifies […]
