Nat Geo’s upfront, ‘Scully Effect,’ FOX Sports launching TNF pregame show This week’s recap of news about 21st Century Fox and its businesses includes National Geographic’s Further Front event, Sky and Nat Geo fighting to eradicate plastic litter in oceans, FOX Sports launching a Thursday Night Football pregame show, FoxNext’s ‘Alien’ location-based VR experience and […]
Tag Archives: OpenAP
FOX upfront 2017: Bruce Lefkowitz, Fox Networks Group EVP of ad sales, talks bold FOX offerings, data-driven advertising, more
The 2017 FOX upfront programming presentation is taking place in New York on Monday, May 15. With the big event almost a week away, we thought it would be a good time to check in with Bruce Lefkowitz, Executive Vice President of Advertising Sales for Fox Networks Group. In a recent conversation, Bruce touched on […]
This week in 21CF news: Single FOX NOW app unites content, 21CF joins effort to improve ad targeting, ‘Legion’ renewed
This week’s recap of news about 21st Century Fox and its businesses includes the launch of a single FOX NOW app to unite FOX, FX and National Geographic content; 21CF joining an effort to create a platform advertisers can use to better target ads across TV networks; FX Networks renewing “Legion” for a second season; […]
