FOX upfront 2017: Bruce Lefkowitz, Fox Networks Group EVP of ad sales, talks bold FOX offerings, data-driven advertising, more

The 2017 FOX upfront programming presentation is taking place in New York on Monday, May 15. With the big event almost a week away, we thought it would be a good time to check in with Bruce Lefkowitz, Executive Vice President of Advertising Sales for Fox Networks Group. In a recent conversation, Bruce touched on […]

Fox Networks Group invites you to test your attention with National Geographic’s Jason Silva

As FOX’s upfront presentation on Monday, May 15, approaches, Fox Networks Group would like to draw your attention to two videos created by the company’s incredible storytellers highlighting the scientific principles behind attention and FOX’s ability to obtain quality attention to tell its brand partners’ stories to its audiences. The videos, which feature National Geographic […]

FOX presents powerful new show ‘Shots Fired’ alongside panel discussions with cast, creators, community members across the U.S.

In advance of the upcoming TV premiere of “Shots Fired” on March 22, FOX has organized a screening series followed by conversations between the producers, cast and various community leaders, activists and members of law enforcement across the country. “Shots Fired” is a new 10-part series that takes an explosive look at the American criminal […]

This week in 21CF news: Single FOX NOW app unites content, 21CF joins effort to improve ad targeting, ‘Legion’ renewed

This week’s recap of news about 21st Century Fox and its businesses includes the launch of a single FOX NOW app to unite FOX, FX and National Geographic content; 21CF joining an effort to create a platform advertisers can use to better target ads across TV networks; FX Networks renewing “Legion” for a second season; […]

This week in 21CF news: ‘Logan’ rules box office, Star Plus gender equality ad’s huge viewership, ‘Taboo’ and ‘Baskets’ renewed

This week’s recap of news about 21st Century Fox and its businesses includes a huge debut weekend for “Logan,” 21CF CFO John Nallen’s optimistic outlook for U.S. pay TV subscribers, Star Plus’ “Nayi Soch” gender equality promo getting more than 40 million digital views, FX Networks renewing “Taboo” and “Baskets,” and more. Final box office: […]

13 key quotes from John Nallen at Deutsche Bank conference: Stacking rights, NFL programming, direct-to-consumer offering, Sky

During today’s Deutsche Bank 2017 Media & Telecom Conference in Palm Beach, Florida, 21st Century Fox Chief Financial Officer John Nallen had the opportunity to touch on a wide range of topics. In his conversation with Deutsche Bank analyst Bryan Kraft, John talked about how new bundles will spark innovation, stacking rights, the strength of […]

16 quotes from Lachlan Murdoch at Morgan Stanley Technology, Media & Telecom Conference: New Fox streaming app, Hulu, more

During his 40-minute conversation at the Morgan Stanley Technology, Media & Telecom Conference yesterday, 21st Century Fox Executive Chairman Lachlan Murdoch had the opportunity to talk about a wide range of topics, including the forthcoming single authenticated streaming app to give customers access to all of 21CF’s key U.S. television brands, Hulu’s forthcoming OTT service, […]

This week in 21CF news: ‘Hidden Figures’ screenings for Black History Month, ‘TED Talks India: Nayi Soch,’ ‘Lucifer’ renewed

This week’s recap of news about 21st Century Fox and its businesses includes free screenings of “Hidden Figures” in honor of Black History Month, STAR India partnering with TED on a new Hindi talk show, “Legion” notching strong ratings and more. ‘Hidden Figures’ free screenings set in honor of Black History Month (The Hollywood Reporter) […]

13 key quotes from 21CF’s fiscal Q2 2017 earnings call: Power of live sports, meteoric growth at hotstar, the video revolution

Yesterday, 21st Century Fox announced its fiscal Q2 2017 financial results. Afterward, the company held an earnings call featuring Executive Chairman Lachlan Murdoch, CEO James Murdoch and CFO John Nallen. It was an opportunity for 21CF to discuss a wide range of topics, including the power of its live sports programming, the agreement to acquire […]

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