Eric Shanks, FOX Sports president, COO and executive producer, spoke with Morgan Stanley analyst Benjamin Daniel Swinburne at the Morgan Stanley Technology, Media & Telecom Conference today. During the 38-minute discussion, Eric touched on a wide range of topics, including regional sports networks (RSNs), the big sports opportunity in India and the importance of non-event sports […]
Category Archives: TV
Big Cat Week in Europe: How a sculpture, a hashtag and selfies are helping Nat Geo save big cats around the world
Nat Geo Wild Europe launched its sixth annual Big Cat Week in February. Each year, Nat Geo Wild sheds light on the plight of big cats around the world with a week of premieres. More than a television event, Big Cat Week is an extension of the Big Cats Initiative (BCI), a long-term commitment by […]
‘The X-Files’ premiere breaks worldwide ratings records with more than 50 million viewers
The two-night premiere celebrating the return of “The X-Files” to FOX set new worldwide ratings records with more than 50 million viewers in the first three days. Here are some highlights: The premiere delivered an impressive 20.3 million Total Viewers (Live+3) in the U.S., a 25 percent increase in Total Viewers vs Live+SD (16.2 million […]
Take an exclusive look behind the scenes of ‘The X-Files’ and learn how FOX went green
As FOX’s iconic sci-fi series “The X-Files” returned to television in January 2016, the cast and creative team worked to ensure that the show remained as timely and ambitious as ever. The new six-episode event reunited David Duchovny and Gillian Anderson as FBI Agents Fox Mulder and Dana Scully, and continued to enrich its mythology, introducing […]
21CF and National Geographic Channel launch girls’ education campaign for ‘He Named Me Malala’ (broadcast premiere on Feb. 29)
In celebration of the exclusive global television premiere of “He Named Me Malala,” Academy Award winner Davis Guggenheim’s feature documentary about the life of Nobel Laureate and activist Malala Yousafzai, 21st Century Fox and National Geographic launched a new social media campaign today to drive support and awareness for girls’ right to education no matter […]
The significance of the Daytona 500 (Sunday, Feb. 21, on FOX), why NASCAR starts the way other sports end
Often called the “Super Bowl of NASCAR,” the Daytona 500, which FOX will broadcast on Sunday, kicks off the NASCAR season with a bang. But the Super Bowl comparison underscores a key difference between NASCAR and other televised sports like the NFL, NBA or MLB, which spend their seasons building toward a grand finale at […]
Joe Marchese at Re/code’s Code/Media 2016: TV, unlike digital, still measures true ad impressions
Television has walked onto an uneven playing field, but at least it still measures true ad impressions. Joe Marchese, president of Advanced Advertising Products at Fox Networks Group (FNG), made this point and others at Re/code’s Code/Media 2016 conference in Dana Point, California, on Thursday. When Joe’s digital advertising company, true[X], was acquired by 21st […]
Winter 2016 TCA recap: FOX and FX take the stage, dish on ‘Scream Queens,’ ratings, TV series counts
FOX and FX took the stage at the winter 2016 Television Critics Association (TCA) press tour in Pasadena, California, on Jan. 15 and 16, respectively. At the event, FOX announced that “Scream Queens” is coming back for a second season, “Empire” is coming back for a third season, and “Prison Break” and “24” are getting […]
‘The People v. O.J. Simpson: American Crime Story’ premieres in LA (FX premiere on Feb. 2)
FX’s “The People v. O.J. Simpson: American Crime Story” will reveal a side of the O.J. Simpson trial you’ve never seen before. Based on Jeffrey Toobin’s book “The Run of His Life: The People v. O.J. Simpson,” the new limited series will premiere on FX on Feb. 2, at 10 p.m. EST. Last night, the […]
Watch a clown’s road to legitimacy in ‘Baskets,’ FX’s new comedy (premieres Jan. 21)
A man from Bakersfield, California, dared to dream big – so he enrolled at an esteemed clowning school in Paris. Chip Baskets eventually returned home in defeat and took a job as a local rodeo clown, his first step in his tortured road to clown legitimacy. This is the backdrop for “Baskets,” the new FX […]
