FX’s “Legion” drew praise from critics and audiences alike for its ambitious storytelling and visual style, and fans can now check out an exclusive video and case study detailing how the cast and crew brought that same level of ambition to going green behind-the-scenes. All departments made a concerted effort to save energy, reduce the show’s carbon […]
Category Archives: TV
21CF Chats: FOX Sports host Rob Stone on U.S. Men’s National Team’s must-win World Cup qualifying match, soccer’s growth in U.S.
After disappointing performances in its first two World Cup qualifying Final Round matches, the U.S. Men’s National Team is in an unexpected position of vulnerability heading into its next qualifying match against Honduras on Friday, March 24, in San Jose. Rob Stone, the lead studio host for FOX Sports’ soccer programming, says you have to […]
Ahead of International Women’s Day, Star India continues inspiring ‘Nayi Soch’ campaign with new ad celebrating gender equality
21st Century Fox’s Star India and Bollywood star Aamir Khan have partnered again on a new brand film for Star India’s ongoing “Nayi Soch” (“New Thinking’) campaign. “Nayi Soch” aims to spark conversation and social change through thought-provoking programming that highlights crucial social issues in India. The short film introduces Khan as a middle-class sweetshop […]
National Geographic wins inaugural Cynopsis Media Social Good Impact Award for exceptional pro-social work
On Thursday, March 2, Cynopsis Media honored National Geographic with its inaugural Impact Award in the Network category at their third annual Social Good Awards in New York City. The Social Good Awards recognize brands, campaigns and individuals for outstanding work in areas ranging from environmental initiatives to voter registration to combating addiction. Journalist Katie […]
FOX Sports Networks host visiting sports executives from China through cross-cultural learning exchange
In partnership with UCLA Anderson School of Management, FOX Sports Networks hosted 50 visiting sports executives from China last week. Working with the China Europe International Business School, UCLA facilitated a program on Sports & Leisure Management with the goal of expanding China’s national sports outreach. The higher-learning exchange program focuses on all aspects of […]
National Geographic’s Courteney Monroe talks brand evolution, revamped TV programming, winning attention at Code Media 2017
During a session at Recode’s Code Media conference in Dana Point, Calif., on Tuesday, National Geographic Global Networks CEO Courteney Monroe sat down with Recode’s senior editor of media Peter Kafka to talk about the transformation of National Geographic’s brand and its television programming in particular. The half-hour discussion touched on a range of topics, […]
NASCAR champion and FOX NASCAR analyst Kevin Harvick on why he enjoys being a race analyst
NASCAR driver Kevin Harvick, the 2014 NASCAR premier series champion, announced last month that his role as part of the FOX NASCAR broadcast team will increase in 2017, with the pilot of the No. 4 Stewart-Haas Ford Fusion serving as a full-race race analyst for eight FOX NASCAR events, beginning with the NASCAR XFINITY Series […]
STAR India and TED collaborate for groundbreaking Hindi TV talk show ‘TED Talks India: Nayi Soch’ to drive social change
STAR India is continuing its drive for social change in India through the power of its programming with today’s announcement of “TED Talks India: Nayi Soch” (“New Thinking”), a Hindi TV talk show created in partnership with TED, the nonprofit devoted sharing powerful talks by leading thinkers and doers with the world. The new show […]
How FOX Sports GO’s live stream of Super Bowl LI will insert local ads into the commercial breaks, improve the viewer experience
While FOX Sports’ presentation of Super Bowl LI (51) on FOX Sports Go won’t be the first time it has offered a live and unauthenticated stream of the big game, it will be the first time viewers will see local advertisements as part of FOX’s Super Bowl stream. The insertion of local ads “will make commercials […]
Piercing the ‘filter bubble’ with Super Bowl ads and brand storytelling
Everyone likes to hate on advertising (myself included, all too often given my day job). But here’s something wild to consider: In the “filter bubble” world where people watch what they want, when they want and news feeds curate themselves to reinforce their worldview, advertising-supported content might be the only thing that can pierce people’s […]
