Ten years ago today, our company made a bold commitment to minimize our environmental impacts, grow sustainably and inspire others to take action with the launch of the Global Energy Initiative.
Thanks to the dedication, creativity and passion of colleagues from around the world, we have delivered on that commitment, and improved our business and our communities in the process. Our efforts have reduced our operating costs by hundreds of millions of dollars, built important relationships with partners and audiences, earned recognition for our leadership, and established best practices for the entire entertainment industry.
Over the past decade, we have invested in renewable energy and energy efficiency, including the recently completed expansion of solar power systems at our studio lot in LA, and built new offices on three continents — in Mumbai, Los Angeles and Rio de Janeiro — that have achieved LEED certification, recognizing their green design. In 2010, 21CF became the first global media company to reach a carbon neutral target; since then, we’ve developed new targets to drive continued improvement and have made significant progress toward those goals.
We have helped lead our industry in environmentally responsible film and television production, most recently with efforts on FX’s “Legion,” FOX’s “The X-Files,” and Super Bowl LI; and set new environmental standards for the way we create and deliver our content. On screen, compelling storytelling continues to be our most powerful tool in engaging audiences on environmental issues, with programming such as “Avatar,” “The Simpsons” and “Before the Flood” entertaining our global viewers while encouraging them to think critically about their own impacts on their communities and the world.
Our expanded partnership with National Geographic also speaks to this commitment with captivating stories that take us to the far reaches of our planet and inspire us to better protect it. National Geographic’s cutting-edge research and exploration help find solutions to our world’s most pressing challenges and give our readers and viewers a front-row seat to the action.
As we mark this milestone and enter the second decade of our sustainability efforts, which continue as part of 21CF Social Impact, we thank our colleagues from every part of the organization who have helped bring us this far.
For more information about 21CF Social Impact, visit impact.21CF.com and follow @21CF_Impact on Twitter and Instagram.